Marketing Guides

30+ Video Content Ideas for Your Business

Get this guide : £12

Stop wondering what to post and start creating video with a purpose

If you know you should be using more video in your marketing but never quite know what to film, this practical guide gives you a simple framework to follow.

Rather than chasing trends or creating content for the sake of it, you'll learn how to turn the knowledge, stories and everyday activity already happening in your business into useful video content.

The guide is built around four simple marketing goals:

Get Known – help people quickly understand who you are and what you do.
Build Confidence – give potential customers reasons to know and trust your business.
Share Your Expertise – turn what you know into genuinely useful content.
Stay Front of Mind – keep showing up so people remember you when they're ready to buy.

30+ Video Ideas

Inside you'll find 12 core content themes and more than 30 individual video ideas, with practical prompts, marketing tips, hooks, a filming checklist, simple AI prompts and advice on batching your content.

Use the ideas across your website, Instagram, Facebook, LinkedIn, email marketing and wider marketing activity – and come back to them whenever you need fresh inspiration.

Why Whoosh Marketing Guides?

I'm Jo Taylor, founder of Whoosh Creative.

I've worked in marketing for more than 20 years, from national holiday brands to small independent businesses.

One thing I've learnt is that good marketing rarely needs to be complicated. It starts with understanding what you want your customers to know, think or do — and then finding the best way to communicate it. That's the approach behind these guides: practical marketing thinking, combined with creative ideas you can actually put into action.